ABOUT

How I help companies grow with digital solutions that are driven by beautiful design, compelling copywriting and data-driven optimisation

Hello, I’m Saku.

Originally from Finland, I’m a Melbourne-based creative digital marketing specialist with a passion for copywriting, beautiful UX design and direct-response advertising.

Simply, I help companies achieve their goals through creative digital advertising campaigns.

My experience in digital marketing, both in agency and in-house, has given me the skills and expertise to create campaigns that deliver real, measurable results.

I can take care of your whole campaign, from strategy level to final execution. That’s everything from design and copy to conversion tracking, analysis and optimisation – doesn’t really get easier for you than that, does it?

I’m looking for great clients to work with who are serious about growing their business. If you have a challenge for me, contact me today.

freelance digital marketer

What exactly do I do?

Companies pay me to design and develop stunning websites and create fit-to solution digital marketing campaigns that help them achieve their goals.

Because you are hiring a one-man digital agency, I only ever maintain a small portfolio at a time. This is so that I can get in-depth with you about your business, your customers’ needs, wants and their pain points.

I will find where your untapped target market is. This can come in the form of Facebook or Google Ads, landing pages, and marketing automation but in most cases it’s a combination of them all.

There are still many companies who do one without another, for example, running Facebook ads without landing pages, or automating their marketing without a strategy. This makes digital marketing inefficient with very little, if any results.

How I ensure success in your campaign

1. Make your business easy to find

Whether it’s through PPC advertising, social media or search engines, use the channels that suit your business best so that you can reach your audience at the right time.

2. Make it about them and not you

Nobody likes people who talk about themselves. Same goes for businesses. I’ll use engaging copy that addresses your customer’s pain points and desires.

3. Emphasise your unique selling point

What makes your business unique over your competition? Why should they choose you above anyone else? 

4. Present your business as an authority in your industry

Who else bought your service/product and what did they say about it? Modern design and professional copywriting also help to present yourself as an authority in your industry.

5. Create a campaign that is relevant and interesting

This kind of falls under the second point but I can’t emphasise enough! You certainly can’t bore anyone into buying from you. Be relevant, be interesting, provide value.

websites for professional services

Here are just some of the results I have achieved for my clients

  • Designed and wrote Facebook ads for an Australian wine tour operator with a return on investment of 700%. That means for every $1 they spent, brought them $7 back.
  • Helped Melbourne based eBike start-up by optimising their digital marketing strategy. Through improved targeting and conversion-focused copywriting their enquiries jumped 71% after the first month while they were spending 37% less.
  • Designed and built a landing page for a custom box manufacturer in Melbourne that generated over 200 enquiries within two months of launching.

Now, I understand that this is the Internet where anyone can make any claims, so below are some testimonials from real people who have worked with me.

What my clients say about me:

Who do I work with

Working with small and medium-sized businesses and supporting in-house marketing teams, I can help you adopt a smarter way of doing digital marketing.

You might have some experience in digital marketing or you might not, or maybe you need help with executing your current strategy.

The size of your business doesn’t matter. The industry doesn’t matter either. But there are certain requirements for you in order to make this work. I’m able to help you when:

  • You have a legitimate business and you have already had some clients.
  • You are serious about growing and developing your business, as in ready to invest time and money into it.
  • You are open for new ideas and ready to test different marketing techniques
  • Your product/service creates genuine value for your clients. If there’s no demand for your product/service, I, unfortunately, can’t help you.

If you are interested to hear more about how I can help you, click the button below and fill in the form on the contact page and I’ll get back to you.

landing page design

Have a project in mind?